Celebrities Join Exclusive Launch Party for 2 New Projects under ‘The Standard Residences’, Partnered with Sansiri and CG Capital
Standard International, one of the most influential global lifestyle brands in the lifestyle hotel industry, collaborates with two prominent developers—Sansiri Public Company Limited, a leader in Thailand’s super luxury real estate market, and CG Capital Limited, an investment management firm associated with the Chirathivat family, operating its business through a private equity fund dedicated to the hotel and real estate sectors. Together, they are unveiling “The Standard Residences” project.
The residential properties, identified as ‘Branded Residences,’ are strategically situated in prime locations within two world-class tourist cities. Among them, The Standard Residences, Hua Hin, and The Standard Residences, Phuket Bang Tao.
The Standard breaks traditional rules, boasting modern taste, exotic design, and unrivaled standards with concept “THE PLACE TO BE IS NOW THE PLACE TO LIVE, OWN IT!” with Amar Lalvani – Chairman of the Executive Board, Standard International, Uthai Uthaisangsuk, Chief Operating Officer of Sansiri Public Company Limited, Phum Chirathivat, Managing Partner, CG Capital on February 6, 2024 at The Standard, Bangkok Mahanakhon.
Two World-Class Tourism Hotspots, Hua Hin and Phuket, Identified as Prime Investment Targets. The Standard Residences, Hua Hin, boasts an exclusive beachfront setting, marking it as the first branded residence project in Asia. The Standard Residences, Phuket Bang Tao, distinguishes itself with its promising position near Bang Tao Beach, a renowned world-class tourist attraction. These cater to every requirement, serving as both a primary residence and a family vacation home. Featuring a contemporary and innovative design, these residences uphold the distinctive standards synonymous with The Standard brand.
Within the event, the ambiance of the two latest projects is showcased, accompanied by the coolest activities to enhance the experience, catering to diverse styles in The Standard Residences. This includes live music performances by leading DJs, coupled with exhilarating cocktail parties and immersive audio-visual spectacles, all to welcome the distinguished guests, and many others, who have graciously joined the event.
The Standard Residences, Hua Hin pre-sale for this property is set to commence in March 2024, with move-ins expected in the second quarter of 2026 and The Standard Residences, Phuket Bang Tao Projected to start pre-sales in March 2024, the development is expected to be completed and ready for occupancy in the fourth quarter of 2027. Participants in The Standard Residences presale will receive exclusive “Friend with Benefits” perks, including a 10-15% discount on food and beverages at The Standard and The Peri Hotel F&B outlets in Thailand, up to a 25% discount on room bookings at Standard hotels worldwide, and special rates or complimentary entry to Standard events.
